Balkan Holidays has promoted Lynsey Jones to a new position of Head of Sales and Brand, overseeing both sales and marketing for trade and direct channels.
The operator is also taking on two Regional Sales Managers in December, while its existing RSM, Natasha Smith, will step into a new role focusing on homeworkers.
At the same time, Emiliyan Stoyanov will join the team from reservations as Sales & Marketing Associate, collaborating with Lynsey.
Lynsey, who was previously National Sales Manager, said: “I am excited about growing both channels and to be working with our new team in both the UK and Bulgaria.”
She said the operator has many projects underway, including a new AI-powered interactive agent training programme, provided in partnership with Travel Gossip. Balkan will also be continuing with UK events, and explore new media opportunities to educate customers on its six destinations.
Head of Product and Commercial Andy Jones added: “It is crucial that we grow our business both through the trade and direct channels and we are very pleased that Lynsey has accepted this new role.
“With her drive, enthusiasm and love of travel, we are confident that she will be very successful in driving our sales forward now and in the future.”
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The operator is also taking on two Regional Sales Managers in December, while its existing RSM, Natasha Smith, will step into a new role focusing on homeworkers.
At the same time, Emiliyan Stoyanov will join the team from reservations as Sales & Marketing Associate, collaborating with Lynsey.
Lynsey, who was previously National Sales Manager, said: “I am excited about growing both channels and to be working with our new team in both the UK and Bulgaria.”
She said the operator has many projects underway, including a new AI-powered interactive agent training programme, provided in partnership with Travel Gossip. Balkan will also be continuing with UK events, and explore new media opportunities to educate customers on its six destinations.
Head of Product and Commercial Andy Jones added: “It is crucial that we grow our business both through the trade and direct channels and we are very pleased that Lynsey has accepted this new role.
“With her drive, enthusiasm and love of travel, we are confident that she will be very successful in driving our sales forward now and in the future.”
The post Balkan promotes Lynsey Jones to new role appeared first on Travel Gossip.
Continue reading...