Travel guide and small group tours website TheCultureTrip.com has been bought by US-based digital media firm US News & World Report for an undisclosed sum.
Culture Trip, founded in 2011, originally as an online travel guide, curates insider-led tours aimed at millennials.
It was the subject of a management buyout last year, led by Chief Executive Officer Ana Jakimovska who later announced the company was looking for a capital injection or a buyer.
“As we continue to find ways to help people make informed decisions, the Culture Trip website is a natural extension of our US News travel business,” said US News CEO Eric Gertler.
“Consumers want information they can trust and resources they can rely on when planning a trip.
“This acquisition now empowers millions of travellers with the tools they need to find the best value and experience.”
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Culture Trip, founded in 2011, originally as an online travel guide, curates insider-led tours aimed at millennials.
It was the subject of a management buyout last year, led by Chief Executive Officer Ana Jakimovska who later announced the company was looking for a capital injection or a buyer.
“As we continue to find ways to help people make informed decisions, the Culture Trip website is a natural extension of our US News travel business,” said US News CEO Eric Gertler.
“Consumers want information they can trust and resources they can rely on when planning a trip.
“This acquisition now empowers millions of travellers with the tools they need to find the best value and experience.”
The post Culture Trip website sold to US digital media firm appeared first on Travel Gossip.
Continue reading...
