However, where do you begin when it comes to finding reliable resources on sustainable travel?
We have touched on a few great green friendly destinations in a previous article in the travel advisor forum, and here we will explore some useful resources to help you plan suitable itineraries
This guide will equip you with the tools, and some useful website links we have discovered, to help you as an ITA navigate the green wave and become a go-to source for eco-friendly travel experiences.
Examples of Organizations Paving the Way:
>The International Ecotourism Society (TIES): A leading non-profit voice in sustainable travel, TIES offers a wealth of resources for travel professionals, including educational webinars, certification programs for eco-tourism operators, and a global directory of sustainable travel destinations:
https://ecotourism.org/ties-overview/
>Global Sustainable Tourism Council (GSTC): They are committed to setting and maintaining global standards for sustainable tourism.
The GSTC also offers a searchable database of certified destinations and hotels, allowing you to find reputable eco-friendly options for your clients. You can also book to attend their webinars on their website:
External Link
>The Centre for Responsible Travel (CREST): Another non-profit organization dedicated to promoting responsible travel practices, CREST offers valuable resources like destination guides that assess a location's commitment to sustainability:
External Link
How to Become an Eco-Travel Authority?
The following resources will also prove useful especially if you want to specialize in this travel niche
Sustainable Travel International: This online platform is a comprehensive resource for everything sustainable travel, with news articles, destination guides, and tips for planning eco-friendly trips. Their mission: To protect and conserve our planet’s most vulnerable destinations by transforming tourism’s impact on nature and people. (Download their free guide):
External Link
Greenwashing Watch: Eco-washing, where companies make misleading claims about their sustainability efforts, is a concern. Attend their climate change seminars and courses to become informed.
This website helps you identify genuine eco-friendly businesses so you can ensure your clients are making responsible choices:
External Link
Research Blogs and Articles: Stay up-to-date on the latest trends in sustainable travel by following blogs and publications dedicated to the topic. Look for resources from reputable travel organizations and eco-conscious travel influencers.
Building Your Eco-Travel Network: Connect with Eco-Lodges and Local Tour Operators:
Many destinations boast eco-lodges and local tour operators committed to sustainability.
Research and build relationships with these businesses to offer your clients unique and responsible travel experiences.
Join Eco-Travel Forums and Communities:
Connecting and partnering with other travel professionals specializing in sustainable, eco-friendly travel is a fantastic way to share knowledge, resources, and best practices.
Look for online forums, social media eco-friendly travel partners, or attend industry events focused on eco-tourism.
Points to note:
By familiarizing yourself with these resources we mentioned above, and building strong relationships with eco-conscious travel providers, you'll transform yourself into a valuable asset for clients seeking sustainable travel experiences.
This allows you to curate exceptional itineraries that minimize environmental impact and empower local communities, all while ensuring your clients have a trip of a lifetime.
When promoting your eco-travel expertise on your website or social media platforms, highlight your commitment to sustainability and the resources you use to stay informed.
This will attract clients who share your values and trust you to plan an unforgettable and responsible trip.
We hope this equips you to become a leader in the exciting world of eco-friendly travel!
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