The Travel Network Group has launched a dynamic peaks campaign including a calendar to showcase prime destinations, key holiday periods, seasonal attractions and global events.
Available in print format through personalised window posters and online collateral, including social media tiles and perosnalised videos, the Your Travel Caldendar campaign has been designed to help members capitalise on the main selling period.
Marketing Director Ross East said the Your Travel Calendar imagery is complemented by information such as best times to visit, average temperatures and time difference.
She added: “We know that consumers are protecting their holiday spend and there is strong research to suggest that the majority of customers will spend more on their travel plans in 2024 than they did in the previous year.
“With this in mind, our campaign aims to provide customers with inspiration to tick off those bucket list adventures.”
She said details of other initiatives, including a new magazine distributed in supermarkets and a managed email marketing proposition will be announced soon.
The post TTNG unveils ‘dynamic’ peaks campaign appeared first on Travel Gossip.
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Available in print format through personalised window posters and online collateral, including social media tiles and perosnalised videos, the Your Travel Caldendar campaign has been designed to help members capitalise on the main selling period.
Marketing Director Ross East said the Your Travel Calendar imagery is complemented by information such as best times to visit, average temperatures and time difference.
She added: “We know that consumers are protecting their holiday spend and there is strong research to suggest that the majority of customers will spend more on their travel plans in 2024 than they did in the previous year.
“With this in mind, our campaign aims to provide customers with inspiration to tick off those bucket list adventures.”
She said details of other initiatives, including a new magazine distributed in supermarkets and a managed email marketing proposition will be announced soon.
The post TTNG unveils ‘dynamic’ peaks campaign appeared first on Travel Gossip.
Continue reading...
