Tech Spotlight Mastering the Digital Realm of Online Bookings: A Modern Guide for Travel Professionals
The travel industry has been significantly reshaped by the rise of online booking, empowering consumers to plan and book their own trips. You need to go with the flow, as they say…or get left behind!
While this trend continues to accelerate with new technologies like AI, the human touch of a skilled travel agent remains irreplaceable.
In fact, your expertise is more valuable than ever, as you're the one who can cut through the noise and provide the personalised service clients crave.
To stay ahead, you must master the digital landscape. Understanding how to navigate the world of online travel agencies (OTAs) and booking platforms is no longer a luxury—it's a necessity.
Here are seven essential areas to focus on when guiding your...
