As travel advisors, you play a pivotal role in crafting unforgettable family holidays. Being aware of the popular destinations they are looking for will help you create perfect travel offers on your travel websites.
While investigating the 2024/2025 travel seasons, several destinations are emerging as the preferred favourites for families seeking adventure, relaxation, and quality time together.
Below is a useful guide to some of the most sought-after family holiday spots:
Theme Park Type Adventures:
- Orlando, Florida, USA: This continues to be popular as a dream family holiday for many. Orlando continues to draw families with its mega-attractions like Walt Disney World, Universal Studios (including the Wizarding World of Harry Potter), and SeaWorld. The constant addition of new thrilling rides and modern experiences ensures repeat visitors always find something fresh and exciting. Pro Tip: Advise clients to consider park hopper option, day or week passes and explore resort benefits for a smoother experience.
- Disneyland Paris, France: Offering visitors a touch of European charm alongside classic Disney magic, Disneyland Paris remains a popular choice, especially for families in Europe and those seeking a shorter transatlantic flight. Highlight the ease of access via Eurostar for UK-based families.
- The Caribbean: With its stunning white-sand beaches, crystal-clear waters, and a plethora of all-inclusive resorts catering specifically to families, the Caribbean remains a perennial favourite. Destinations at the top of the list like Barbados, Jamaica, and the Dominican Republic, offer diverse activities from water sports to cultural excursions. Tip: You can further suggest resorts with dedicated kids' clubs and family-friendly amenities.
- The Mediterranean (Greece, Italy, Spain): Combining beautiful beaches, pleasant weather most of the year, with interesting, rich history and culture, Mediterranean destinations offer a well-rounded family holiday. Island hopping in Greece, exploring ancient ruins in Italy, or enjoying the vibrant coasts of Spain provide both relaxation and educational opportunities. Tip: Recommend family-friendly villas or resorts with kids' pools and engaging activities.
- Outer Banks, North Carolina, USA: This 200-mile stretch of quaint barrier islands offers a more laid-back beach experience with opportunities for water sports, exploring lighthouses, boating excursions, and enjoying the natural beauty of the coastline. Tip: Ideal for families seeking a less commercialised beach vacation.
- National Parks of North America (USA & Canada): From the majestic landscapes of Yellowstone and Yosemite to the stunning Canadian Rockies (Banff, Jasper, Yoho), National Parks offer incredible opportunities for hiking, wildlife viewing, and creating lasting family memories amidst breathtaking scenery. Tip: Advise on age-appropriate trails and the importance of booking accommodations well in advance.
- African Safaris (South Africa, Kenya, Tanzania): For a truly unforgettable experience, a family African safari offers the chance to witness incredible wildlife in their natural habitat. Many lodges and tour operators cater specifically to families, offering child-friendly activities and educational programs. Tip: While planning their safaris , use reputable operators with experienced guides and consider malaria precautions. Use the help of DMCS and partner tour operators.
- Japan: Popular for family holidays with its unique blend of ancient traditions and modern technology, Japan offers a fascinating and safe environment for families to explore. From the bustling streets of Tokyo to the serene temples of Kyoto, there's something to captivate all ages. Tip: Highlight the efficient public transport and family-friendly attractions like theme parks and interactive museums.
- London, UK: As we all know, this is a city brimming with history, culture, and entertainment. London offers iconic landmarks, world-class museums (many with free entry for children), and engaging theatre productions that appeal to families. Tip: Suggest family-friendly accommodations and transportation passes for ease of getting around.
- Multi-generational Travel: This trend continues to grow, with grandparents joining family holidays, and even friends going as family groups. Consider destinations and accommodations that cater to a wider age range and incorporate family group travel deals on your websites.
- Sustainable Travel Options: An increasing number of families are seeking eco-friendly travel options, especially the younger generations. Plan activities and tours that are eco-friendly and accommodations that employ sustainability.
- Educational and Experiential Travel: Families are increasingly interested in trips that offer learning opportunities and hands-on experiences for their children. Cooking classes, visiting markets and cultural immersion are becoming popular travel activities in this instance.
- Flexibility and Insurance: Given the unpredictable nature of travel, emphasise flexible booking options and that quality, comprehensive travel insurance for everyone is more important than ever.
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