Guided tours are a cornerstone of the travel industry and travel agencies and ITAs will partner with experienced tour operator businesses understanding how important they are.
After all, Tour Operators offer travellers a curated experience, expert knowledge, and the convenience of having logistics handled. For tour operators, tours they plan for clients represent a significant revenue stream and a powerful tool for customer satisfaction.
Understanding the Appeal of Guided Tours
So, what makes guided tours so appealing to travellers? Primarily, it's the assurance of a well-planned itinerary as part of a travel experience or holiday.
Travelers often seek to maximize their time in a destination, and a guided tour ensures they visit the...