Bed and breakfast accommodations perfectly fit the bill for them in these cases.
Gone are the days when the term "bed and breakfast" offered guests cramped spare rooms with outdated decor and shared, inconvenient bathrooms. Homeowners were scrambling at the opportunities to rent out their empty rooms for an extra income just as they were, but that is in the past now.
Today's B&BS have evolved dramatically, so much so that even boutique hotels are now incorporating their successful elements.
Understanding the unique allure of quality B&BS is key for travel advisors specialising in romantic retreats. Their hallmarks are intimacy, cosiness, high-quality surroundings, and a relaxed, friendly atmosphere – which are precisely what couples seek for honeymoons, anniversaries, and other special occasions.
The growing statistics in choosing bed and breakfast accommodations speak for themselves: a significant portion of travellers prioritises these on their trips for romantic milestones.
Bed and breakfasts have adeptly catered to this market, offering a distinct alternative to traditional hotels.
The Romantic Appeal of Bed and Breakfasts:
- Often in Charming Settings: Many B&BS are housed in beautifully maintained older homes that exude character and charm. Antique furnishings and thoughtful décor create a unique and inviting ambience.
- Luxurious Comfort: More than the basic amenities. Today's romantic B&BS often feature comfortable beds with fine linens, two-person whirlpool tubs perfect for shared relaxation, and cosy fireplaces ideal for snuggling up.
- Personalised Hospitality: Unlike the often transactional service of larger hotels, B&BS offer a more personable experience. Innkeepers are passionate about their properties and the guest experience.
- Local Expertise: Innkeepers are often locals with a wealth of knowledge about the area. They can provide invaluable recommendations for cosy restaurants, spas, unique shops, local attractions, and hidden gems that might not be found in standard tourist guides.
As a travel advisor, you play a crucial role in matching your clients with the ideal B&B for their romantic getaway.
Here's how to help plan their escapes:
The Planning Process:
- Encourage Advance Planning: While spontaneity can be fun, a romantic retreat often benefits from thoughtful planning. Advise clients to research B&B websites in their desired location well in advance to secure the best options.
- Utilize Online Resources: Direct them to personally explore some individual B&B websites as well as those of local and regional B&B associations. These resources often showcase amenities, photos, and guest reviews.
- Highlight Romance Packages: Many B&BS offer specialised romance packages that may include extras like flowers, chocolates, wine, or special activities. Point these out to your clients.
- Consider a Surprise: Suggest planning the trip as a surprise for their partner to enhance the romantic element.
- Recommend Longer Stays: Encourage clients to book more than one or two nights to fully unwind, explore the surrounding area, and truly relax in their chosen haven.
- Emphasise Value for Money: Remind clients that while a higher-end B&B might cost slightly more, the inclusion of a memorable, home-cooked breakfast often makes it a comparable or even more cost-effective option than a hotel without this amenity.
- Balance Relaxation and Exploration: Suggest a mix of leisurely activities like reading in gardens or strolling on a beach with local exploration, such as visiting attractions or browsing antique shops.
- Digital Detox: You should encourage clients to disconnect from work by leaving laptops behind and perhaps even minimising cell phone use to fully immerse themselves in the romantic setting.
- Personal Touches: Advise them to bring small personal touches like their favourite CDS or DVDs, a bottle of wine, chocolates, or a bubble bath to enhance their enjoyment. Remind them to check with the innkeeper about the use of candles and massage oils.
- Leverage the Owners' Knowledge: Encourage clients to tap into the local expertise of their B&B hosts for recommendations on everything from dining to activities.
For many travellers, a stay at a quality bed and breakfast offers a unique and memorable experience that goes beyond the standard hotel stay.
Investigate all the nuances of bed and breakfast accommodations, and you will be able to guide your clients towards these charming establishments, helping them create truly special and romantic getaways that they will cherish.
A positive first B&B experience by your clients will likely lead to many more in the future.
